(Interview with Founder, Enoch Takyi)
What is GeevApp?
GeevApp is a cross-platform mobile crowdfunding service which empowers individuals and organized social entities to manage and promote projects and causes for social good.
The service will be delivered through these platforms: web, Android, iOS and USSD.
Who are your target users?
The primary target users of GeevApp can be divided in two groups- those who want to raise funds or collect money for a need with a social good theme and those who want to and are willing to give to meet the targets set for the need.
Identifiable user groups are mainly social enterprises and philanthropists.
It also includes those who want to make quick collections for an urgent need or want to make regular periodic contribution for the benefit of the group. This could be class groups, alumni networks etc.
What are the nature of projects you support?
At the moment, the categories under consideration include Community, Small Business, Health and Medical, Food and Agriculture, Faith and Religion, and Education. These areas have been identified because of the social impact that can be achieved therein.
We however have a module for projects and causes which have a social theme but may not necessarily have a social impact.
What’s the story behind the app, how did you come about the idea?
The Vodafone Health line program triggered my thoughts around developing a platform to crowdfund resources for social good. I realized the program in itself was one of the ways the company exercised its Corporate Social Responsibility. Beyond the education on health and related issues, the program sought to attend to the medical needs of people who couldn’t afford the cost of their medical bills. I believe and know there were loads of people out there with health conditions who need support from the masses.
Then came another challenge of how we make contributions as a group. WhatsApp facilitated communication between friends, family, loved ones and myself. But at a time when we needed to pool resources together by way of money to support a social cause (weddings, funerals, outdooring) of a group member, the collection was not so well coordinated. Members outside the country couldn’t support the cause and providing multiple mobile money accounts made reconciliation and accounting difficult.
It was at this point I realized the real need for a platform to facilitate crowdfunding and group collections, I engaged two of my friends from college who are awesome developers to build this as a team.
What’s the team behind the app like?
We are a team of 3.
Alex is a mobile developer with about 5 years of experience developing consumer products and services. He has worked with a number of companies in the education, arts and entertainment, commerce. Notable among them is Leti Arts where he horned his skill as a developer.
Savior is our CTO and is in charge of back-end technology. He was the lead developer at mNotify, a platform which was developed during his college days and is currently being used at KNUST for the delivery of relevant information via SMS.
Enoch leads product management and development where he sits at the intersection of design, technology and business. He is a technologist and social entrepreneur. Having worked with the Ghana Interbank Payments and Settlement Systems, he’s contributed to a number of notable projects such as GhIPSS instant Pay(GIP), which is a service that delivers account to account transfers in real time.
When is the app launching?
GeevApp launches in January 2017. We are currently doing a closed beta with a few groups
Would the app be available on all mobile platforms?
The app will be available on Android with very minimal features. An iOS version will be available by the 2nd quarter of the year.
How secure is your platform since you are going to be dealing with money?
Our backend is powered by Restful APIS which are secure with encrypted API keys. Communication between the application and database is over https having enabled SSL/TLS 2.0 which is the standard at the moment. We are also Payment Card Industry Data Security Standards compliant (PCI-DSS), which is the framework governing the self-regulated payment processing industry.
Most apps struggle with user loads immediately they launch, is your back-end infrastructure ready to support your app?
Our application and database is securely hosted on Amazon AWS on a Virtual Private Server with enough storage capacity and memory to power.
What are the options to make a contribution/donation on the platform?
Ideally, people can ‘geev-in’ (the act of giving on the platform) from Airtel Money, Tigo Cash and MTN Mobile money wallets. We also accept ‘geev-in’ from VISA and MasterCard. Users who don’t have any of the payment cards or mobile wallets, can buy Capital Bank’s SpeedPay Voucher worth the amount they want to support with, scratch and enter the voucher on the app to make their ‘geev-in’.
Where can GeevApp be used?
Currently only projects started in Ghana can be posted on the platform. However, anyone from any part of the world can see and support your cause.
Where can people find out more about you?
Our website and social media handles are: www.geevapp.com and @GeevApp on Instagram Facebook and Twitter.